anthill athena will invest in and partner with courageous women entrepreneurs to build companies of the future.
VISION—GENDER AS A MOAT
There are hidden gems in the startup ecosystem – women led companies that can generate tremendous value, yet are off the radar of the venture capital world. We would like to unearth these gems, give them the resources that they need to Scale with Speed and make it impossible to overlook this segment. Value creation alongside Speed Scaling support will ensure higher participation of women and women-led startups in the current VC funded startup ecosystem.
VISION—GENDER AS A MOAT
There are hidden gems in the startup ecosystem – women led companies that can generate tremendous value, yet are off the radar of the venture capital world. We would like to unearth these gems, give them the resources that they need to Scale with Speed and make it impossible to overlook this segment. Value creation alongside Speed Scaling support will ensure higher participation of women and women-led startups in the current VC funded startup ecosystem.
our offerings
our offerings

UPFRONT CAPITAL INVESTMENT
UPFRONT CAPITAL INVESTMENT

HANDS ON SPEED SCALING
HANDS ON SPEED SCALING

PERSONALISED COACHING ADDRESSING SKILL GAPS
PERSONALISED COACHING ADDRESSING SKILL GAPS

MARKET ACCESS AND DISTRIBUTION SUPPORT
MARKET ACCESS AND DISTRIBUTION SUPPORT

MARKETING AND GROWTH SUPPORT
MARKETING AND GROWTH SUPPORT

INFRASTRUCTURE CREDITS WORTH $500K
INFRASTRUCTURE CREDITS WORTH $500k
timeline
timeline
aug 31
aug 31
APPLICATIONS CLOSE
APPLICATIONS CLOSE


july 23
sept 15
COHORT ANNOUNCED
APPLICATIONS CLOSE

sept 15
july 30
COHORT ANNOUNCED
COHORT ANNOUNCED
4 day
4 day
SCALING BOOTCAMP
SCALING BOOTCAMP
This will be a condensed version of the content and subject areas we will cover over the 6 month engagement. The intent of this bootcamp is to gain experience from the speakers/ entrepreneurs across different phases of the startup journey that you will encounter. At the end of the bootcamp we will identify our goals and targets across revenue, fundraising, product expansion, CAC reduction and so on.
This will be a condensed version of the content and subject areas we will cover over the 6 month engagement. The intent of this bootcamp is to gain experience from the speakers/ entrepreneurs across different phases of the startup journey that you will encounter. At the end of the bootcamp we will identify our goals and targets across revenue, fundraising, product expansion, CAC reduction and so on.


6 month scale up
4 day
SCALING BOOTCAMP
This will be a condensed version of the content and subject areas we will cover over the 6 month engagement. The intent of this bootcamp is to gain experience from the speakers/ entrepreneurs across different phases of the startup journey that you will encounter. At the end of the bootcamp we will identify our goals and targets across revenue, fundraising, product expansion, CAC reduction and so on.
The six-month scale up period will be used to focus on two areas:
Functional training in critical subject matters used alongside recent case studies.
Hands-on support assisted by our inhouse team, speed scalers, and partners in helping you achieve your predefined goals.

The six-month scale up period will be used to focus on two areas:
Functional training in critical subject matters used alongside recent case studies.
Hands-on support assisted by our inhouse team, speed scalers, and partners in helping you achieve your predefined goals.
6 month scale up


feb
DEMO DAY & FUNDRAISING SHOWCASE
The program will culminate in a day-long session where the founders showcase their startups and the progress they have made over the six month period. This will be followed by networking and pitch sessions to curated investors interested in your startup. Of course as investors, Anthill will continue to support your startup through its lifecycle.
feb
4 day
SCALING BOOTCAMP
DEMO DAY AND FUND RAISING SHOWCASE
This will be a condensed version of the content and subject areas we will cover over the 6 month engagement. The intent of this bootcamp is to gain experience from the speakers/ entrepreneurs across different phases of the startup journey that you will encounter. At the end of the bootcamp we will identify our goals and targets across revenue, fundraising, product expansion, CAC reduction and so on.
The program will culminate in a day-long session where the founders showcase their startups and the progress they have made over the six month period. This will be followed by networking and pitch sessions to curated investors interested in your startup. Of course as investors, Anthill will continue to support your startup through its lifecycle.


eligibility criteria
eligibility criteria
Pre-seed to Pre-Series A early stage startups in the consumer space operating in Indian markets with either majority of women in founding teams or more than 30% equity held by woman-founder.
Pre-seed to Pre-Series A early stage startups in the consumer space operating in Indian markets with either majority of women in founding teams or more than 30% equity held by woman-founder.

consumer brands

consumer brands

consumer internet

consumer internet

consumer enablement

consumer enablement
women founders from our portfolio
women founders from our portfolio

chitra gurnani daga
CO-FOUNDER

ranjana, saanchi & aardra
CO-FOUNDERS

rinka banerjee
CO-FOUNDER

debjani deb
CO-FOUNDER

jyoti kakatkar
CO-FOUNDER

deepti alapati
CO-FOUNDER

julia dujmovits
CO-FOUNDER

preeti vyas
CO-FOUNDER

mansi gandhi
CO-FOUNDER
astha almast
CO-FOUNDER | THE NEW SHOP
anthill ventures portfolio company
Anthill team first became our friends and then our investors. They bring an incredible network and knowledge that early stage startups need to scale. They are as passionate to help great ideas turn to reality as the Founders they work with, making them the best business partners one could ask for! And above all, they are valiant enough to support the craziest of ideas.






mehak sagar
CO-FOUNDER | WED ME GOOD
anthill ventures portfolio company
Women have an innate ability to multi-task, take calculated risks and understand their audience deeply- All traits of a natural entrepreneur. With Athena, I hope they get the fuel they need to truly scale their business, along with mentorship that is invaluable to young business leaders.
partners speak
partners speak
arati menon gupta
PROGRAM MENTOR | ANTHILL ATHENA
I have seen that given equal opportunities, women businesses perform at par with men-led enterprises. In a patriarchal society like India, there is significant untapped potential for promoting women entrepreneurship. Anthill Athena’s determination to create this ecosystem are multifold: with robust mentorship of women, affirmative action that will enable them to execute a scalable business plan, and funding, will all help remove the barriers that are holding the women entrepreneurs back.


kabir kochhar
PARTNER | ANTHILL VENTURES
Anthill is proud to extend its #SpeedScaling support to women-led startups with the introduction of the Anthill Athena scaling program. Some of the most exciting companies in Anthill’s existing portfolio are already women-led. Yet, we see a significant under representation in the overall startup ecosystem. After much research and long conversations with many women entrepreneurs, we have built the Anthill Athena program to help founders navigate challenges that are amplified due to their gender. We maintain our sharp focus on consumer and media startups and direct out energies on bringing hands-on Speed Scaling support to the most exciting early-stage women led startups through capital, mentorship, marketing, distribution and much more.


about anthill
about anthill
Anthill Ventures is a globally operating venture capital and speed scaling ecosystem that invests in, and enables early stage startups to scale through Market Access and Market entry. It has funds across India and Singapore focused on four key verticals – consumer, media, healthcare and urban tech. Till date, Anthill has invested in more than 50 startups in India and across the globe and have already marked 4 successful exits in a short span of time.


our speed scaling partners

our speed scaling partners

FAQs
FAQs